While it may look as if your page loads quickly, there are many underlying factors that are invisible to the untrained eye. Since page speed is a key “signal” that Google uses to make decisions about what pages rank, understanding it in detail is vital.

The course covers some of the most common issues that stop businesses from ranking in Google. If you put the work in, and do everything properly, there’s no reason why you can’t rank #1 in Google. However, SEO isn’t just about the number one ranking. It’s about using data to develop insights into your market, […]

Good content is one thing, but there are many factors to consider—is it organized in a way that makes it easy for Google to understand? Can your users find what they need quickly and simply? In this course, I will teach you best practice techniques to boost engagement, and ultimately, sales!

There are many reasons why your site might have low traffic. This course introduces the most common SEO problems, and gives advice on how to fix them. If you still can’t solve your traffic problem, get in touch! I’m happy to provide further advice where needed.

Google Analytics is a powerful tool that gives you amazing insight into your users. However, if you really want to beat your competition and uncover new, lucrative opportunities, you’ll need to get your data from a range of sources.

Yes! You will learn the main reasons that Google penalizes websites, and how to recover from them.

While there are many skilled UX professionals who can provide valuable advice, they hail from all sorts of backgrounds—and many of them have no understanding of Google’s search algorithms. I’ve been in the online marketing game since the 90s. Over the years I’ve watched Google’s algorithm evolve. This course will teach you what works, and […]

Absolutely! Get in touch.

Absolutely! Every website owner should have the basic diagnostic skills to understand why Google is penalizing their website. For many people, this course has proved invaluable, allowing them to avoid lost revenue and expensive consultants.

If you don’t think there’s any room to increase your traffic, or improve your online sales and conversions, then that’s great. But, I can tell you that I’ve worked with some pretty huge brands on some very large sites, and there is almost always room for improvement.