LATEST BLOG POSTS
The Right (and Wrong) Way to Pitch Yourself as a Podcast Guest
November 12, 2019If podcast appearances aren’t part of your media strategy, why do you even have one? Landing a guest spot on a successful podcast can get your message in front of thousands or even millions of listeners. More than that, a half- or one-hour podcast interview allows you to stretch out and go deeper into your […]
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5 Marketing Speak Episodes to Up Your Sales Game and Boost Conversions
August 19, 2019Sales is an art and science. Some of us are born salespeople, while others need years of training. Some even try to avoid selling altogether. Unfortunately, if you run a business, you’re going to have to deal with sales on some level. Ideally, you will be a sales master, always advocating for your business. If […]
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The Most Definitive Copywriting Books of All Time
August 16, 2019What makes a great copywriter? It’s a mistake to think you need to be a literary genius who’s read War and Peace to write good copy. In fact, it might even hold you back. The best copywriters know how to communicate their ideas in a simple and straightforward way that anyone can understand. You don’t […]
Read MoreStephan's two podcast shows
MarketingSpeak is a podcast in which thought leaders and professional speakers weigh in on important marketing-related issues.
Get Yourself Optimized is a podcast full of secret knowledge that will enable you to reboot your life and improve your health, wealth, partner intimacy, spirit, career, business, and more!
BOOKS BY STEPHAN
The Art of SEO
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Google Power Search
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Social eCommerce
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GUIDES
5 Killer SEO Tools
You aren't a real SEO if you aren't using tools to measure, track, report, and implement. However, if you don't have the budget to get the full suite of...
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SEO BS Detector
Thinking that your SEO contractor or in-house SEO team is making some questionable choices? Well, if they mention any of these outdated...
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SEO Hiring Blueprint
Find it hard to find a truly expert SEO consultant when you know little about SEO yourself? Here are Stephan's top tips and tricks to measure whether...
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These SEO Myths Must Die!
Why was the SEO Myths white paper removed from the Guides section of my Learning Center? Don't waste time and funds on these completely useless...
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