While your developer or IT department might understand the basics of SEO, it’s not all technical. A large part of a successful SEO strategy is creating fresh, engaging content. An SEO professional ideally will have a grasp on both the technical aspects of web development and the more creative aspects of marketing. Needless to say, […]

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Even if you’re a huge brand making a ton of money online, there are always opportunities to make more! Why rest on your laurels when you could be dominating your competitors?

WordPress plugins can be great for automating tasks, and making website maintenance more efficient. However, if you rely on plugins alone, your SEO strategy will ultimately fail. SEO takes an investment of time, money, and resources to maintain your rankings.