Mike | Zoekmachine Optimalisatie says
Interesting article. Thanx for posting.
A truly novel idea… Worthy of further consideration.
I was interested by this concept after SES San Jose and have tried to employ it for “inconsequential” pages such as the ones you listed. Subsequently, I actually saw rankings drop around certain (non-brand)terms. At that time, I read a post by Michael Martinez debating the effectiveness of this tactic (http://www.seo-theory.com/wordpress/2007/11/26/seo-nonsense-sculpting-pagerank-builds-muscle/). Out of curiousity, I removed the nofollows. The rankings improved again. At this point, I’m not so confident about this tactic. Any thoughts?
Stephan Spencer says
I am familiar with Michael’s post. I read it and Pocket SEO’s (http://pocketseo.com/google/77) post too before I wrote my article for Search Engine Land. Despite their cogent arguments against the concept of “PageRank sculpting,” I believe it was an important tactic to write about. Like anything in SEO, it should be tested. In our testing, we found occasions where the tactic yielding significant rankings and traffic improvements. So we like it! 🙂
Greetings From SEO-SOLUTIONS.NET
That would be nice posted topic… as on the field of Search engine optimization marketing i don’t give much attention for page rank. I do focused in ranking of my keywords but PR are good in some other way just like in link exchange where most of the webmaster are looking on page rank.
Pulkit Rastogi says
But Stephen, Don’t you think – using nofollow at too many places will give a clear indication to Google that the website owner is an SEO and is trying to use nofollow tags to influence his Google rankings. Does Google officially propagates the usage of nofollow tags for ranking?
NJ Technology says
I read your article.It’s very nice &
your idea is very nice.