Stephan Spencer's Scatterings

The Scattered Wisdom of a scientist turned web marketing virtuoso

March 2010
S M T W T F S
 << <   > >>
  1 2 3 4 5 6
7 8 9 10 11 12 13
14 15 16 17 18 19 20
21 22 23 24 25 26 27
28 29 30 31      

A Conference for Self-Made Internet Millionaires

My insane speaking schedule has made it difficult for me to keep this blog up-to-date, so apologies for that. This year I've spoken at Internet Retailer Web Design, SMX West, Elite Retreat, AMA SEO Training Series, Web 2.0 Expo, Shop.org Marketing Worksh… more »
Posted by Stephan Spencer on 05/30/2009 | Permalink

Comments (4)| Comments RSS | Filed under: Affiliate Marketing            

Leveraging Your Affiliates for PageRank

Affiliate networks like CJ use 302 redirects, even though they know that blocks the flow of PageRank to the merchant. And that's not going to change anytime soon -- if ever -- because the networks' loyalty is to the affiliates, not to the merchants. If m… more »
Posted by Stephan Spencer on 09/06/2008 | Permalink

Comments (10)| Comments RSS | Filed under: Search Engines, Affiliate Marketing 301 redirects, affiliate marketing, affiliates, link juice, pagerank            

Whiz Kid Entrepreneur: Harrison Gevirtz

Earlier this year at SMX West, I met (then) 15-year-old entrepreneur Harrison Gevirtz. He was on a panel with my (then) 16-year-old daughter Chloe Spencer the owner of the Ultimate Neopets Cheats Site. Harrison blew my mind. Here's a kid who travels the… more »
Posted by Stephan Spencer on 08/29/2008 | Permalink

Comments (21)| Comments RSS | Filed under: Online Advertising, Affiliate Marketing            

Merchants, police your trademarks!

Jeff Molander of Molander & Associates has given me a scoop on their new service that they are about to roll out -- ProtectMyMark.com. Jeff has been kind enough to send me a sample report so that I can actually see what a merchant can get from using… more »
Posted by Stephan Spencer on 08/22/2006 | Permalink

Comments (2)| Comments RSS | Filed under: Search Engines, Affiliate Marketing affiliates, trademarks            

Affiliate programs that pass link gain (PageRank)

Most affiliate programs do not benefit search engine rankings because the link from the affiliate to the merchant doesn't count as a "vote." Thus, the merchant will not see a benefit in their Google PageRank and consequently in their search engine rankin… more »
Posted by Stephan Spencer on 12/12/2005 | Permalink

Comments (5)| Comments RSS | Filed under: Search Engines, Affiliate Marketing affiliate programs, pagerank, redirects