Stephan Spencer is co-author of The Art of SEO, co-author of Social eCommerce, and author of Google Power Search, all published by O’Reilly. He founded the SEO agency Netconcepts in the 1990s and in 2010 it was acquired by Covario. Stephan invented an automated pay-for-performance SEO technology called GravityStream.


"Stephan Spencer is the SEO master. Anyone who wants to know how SEO really works must read The Art of SEO. This is a true reference work."

− John Chow, Super Blogger, JohnChow.com

"We are grateful to Stephan for planting the seed for one of the most successful Web projects The Carter Center has undertaken to-date"

− Connie Nelson, Communications Specialist, The Carter Center

"Stephan has a real enthusiasm for the power of the internet to change businesses and his passion rubbed off on House of Travel. While working on House of Travel their online revenue increased dramatically."

− Duncan Shand, Managing Director, Inside Out

"Stephan Spencer continues to make a significant contribution to the growth of our business. He not only develops solutions to problems we recognize, but he also regularly identifies new business opportunities we have not yet discovered."

− Roy Young, Director of Strategy and Development, MarketingProfs.com



Recognized as a prominent SEO expert, Stephan Spencer has written 3 books sharing his mastery and expertise. He is the author of Google Power Search, and co-author on The Art of SEO and Social eCommerce. His books have consistently been one of  the top 3 sellers on Amazon in their respective categories.

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Microdata and Schema.org for all your Google rich snippet needs

| Search Engines | No Comments

I recently shared my insights about Google rich snippets, Schema.org, and microdata at SMX Advanced on the panel session “From Microdata & Schema To Rich Snippets: Markup For The Advanced…

How to Restart a Blog When You’ve Been on Hiatus for Three Years

| Blogging | No Comments

I bought the Mac equivalent of Dragon NaturallySpeaking, called Dragon Dictate for Mac. This is the first post I’ve created using an automatic transcription tool. Actually, I’m using my iPhone…

We’ve Been Acquired!

| Search Engines, Shameless Self-Promotion | 13 Comments

I’m very pleased to announce that the company that I founded way back in 1995, Netconcepts, has been acquired by Covario Inc., the leader in search advertising software and services….

The Convergence of Nanotech, Biotech, Infotech, Cognitive Science

| General | 4 Comments

Once in a while, I attend a conference that I am not speaking at. It’s a rare occasion, but it is a welcomed one when it happens because I don’t…



There’s a lot of information out there on SEO, but how do you know what actually works? Stephan explains why he is a top expert on SEO, basing his techniques on scientific methods that have been proven to work not only for his websites, but for those of his top clients as well. Watch this video to learn more.

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