Whiz Kid Entrepreneur: Harrison Gevirtz

Earlier this year at SMX West, I met (then) 15-year-old entrepreneur Harrison Gevirtz. He was on a panel with my (then) 16-year-old daughter Chloe Spencer the owner of the Ultimate Neopets Cheats Site. Harrison blew my mind. Here’s a kid who travels the world, often times makes six figures a MONTH, and lives the high […]

Widget Best Practices

The following is from a handout I developed for my presentation on the use of widgets in online retail at the Shop.org Strategy & Innovation Forum earlier this year. It’s a checklist of widget best practices. Enjoy! (There’s also a Word doc version of this available for download: widget_checklist.doc.) Thinking of developing a widget for […]

Monitor the Back Channel

It’s hard enough presenting in front of an audience of a dozens or hundreds of your peers, let alone to be paying attention to what’s happening on Twitter at the same time. But that’s exactly what a good presenter or good moderator needs to do these days. Particularly if you’re presenting to a tech-savvy audience. […]

Bumper Sticker Wisdom

Here are some cute bumper stickers that caught my eye recently: Miracles happen. Sh*t happens. It’s a package deal. Spiritual people inspire me. Religious people frighten me. So many men, so many reasons to sleep alone. Will somebody please give George W Bush a bl**job so we can impeach him

Return a 404 When Youโ€™re Supposed To, Or Get Dinged by Google

A friend’s website’s Google rankings have tanked after their redesign. And I think I know why. Have a look at the status codes their web server returns when you request a garbage URL (a page that couldn’t possibly exist)… #lwp-request -S www.randomcompany.com/dafsadf GET https://www.randomcompany.com/dafsadf –> 301 Moved Permanently GET https://www.randomcompany.com/search?q=dafsadf%20 –> 200 OK A 301 […]

Forrester, Retailers, and GravityStream

A new Forrester Research report came out this month, titled Retail Interactive Marketing Spend Grows Steadily. According to the report, retailers are increasing online advertising investments at a rate of 25% per year and working to get the most out of the tools in their toolkit to increase ROI in tough economic times. This includes […]

SEO Is Not Free Traffic

This article was originally published under Search Engine Land. One of the first jobs I have to do as a consultant going into an SEO engagement is to debunk the myth that SEO is โ€œfree.โ€ SEO has never been, nor will it ever be, free traffic. It takes work, and that comes at a cost. […]

Redirects and SEO Best Practice

Use of the proper kind of redirects is a matter of SEO “best practice”. Every site needs to have redirects (e.g. for example, from your non-www version of your site to your www version or vice versa). And if you don’t, you’re leaving money on the table. In addition, sites evolve over time and URLs […]

Now and Then โ€“ in photos

Ever see someone and think “Geez, that person looks totally different from how I remember him/her”? I just saw MC Hammer at the Ypulse conference last month and thought that. In fact, I didn’t even recognize him until he was introduced. Here’s a picture I snapped of him in the hallway after his session finished. […]

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