Buying link ads – the ethical debate rages
I just read Phil Ringnalda’s blog post accusing publishing house O’Reilly of being a search engine spammer, along with all the ensuing comments (many of them critical of Phil’s position). Wow, does Phil need to get off his high horse: How horribly low have we sunk, that I’m not willing to link to O’Reilly sites […]
See who’s cutting off link flow (e.g. PageRank) using nofollow
Matt Cutts from Google last week posted a handy tip on his new blog about how, in Firefox, to emphasize links that have the rel=nofollow attribute, which negates the vote that the web page is making by linking. Sometimes people will say they have got a reciprocal link back to you but in actuality they […]
How blogging has paid off
I was recently interviewed by a journalist on business blogging and its benefits. He wanted to know specifically what it’s done for me to have a blog. Here’s what I told him: I’ve gotten inquiries from prospects who found Netconcepts through my blog. My blog helps me get speaking gigs and PR. In fact, I […]
Aftermath of the Kryptonite Blogstorm
It’s been a rough ride for Kryptonite Locks. Last September a blogstorm erupted” due to their unresponsiveness after the discovery that an ordinary Bic pen could pick their bike locks” costing them an estimated $10 million. It all happened so quickly, as you can see below: But 10 months later, online Kryptonite still publicly suffers […]
Speed up your site, dammit!
It’s no secret that even the most laid-back of individual, when online, transforms into a demanding and impatient web surfer. Nothing aggravates them more than a slow or unresponsive web site. For example, a 30 second Flash intro can elicit the electronic equivalent to road rage. Unsurprisingly, the longer you make your visitor wait, the […]
PageRank is dead; Long live PageRank!
Mike Grehan, an SEO guru for whom I have the greatest respect, rails on PageRank in his ClickZ article “What Price PageRank? Part 2.” I don’t agree with everything he says, but this little pearl of Mike’s is some sage advice about not buying links based on PageRank score alone: If I’m paying for links, […]
Coverage of SES San Jose: Favorite SEO Tools
Here we are, the last session of Search Engine Strategies. It’s been a great, but exhausting conference. The session I attended was on SEO Tools. Three of the five panelists provided their Powerpoints on their websites (just so happens they were the three best presentations), which you should definitely check out because they show screenshots […]
I’m back
Sorry about the couple week hiatus. Bloggers are not supposed to do that because your readership drops. “Blog til you drop!” But I’ve just been too busy getting caught up after travelling so much for the past month. I’ve been doing the speaking circuit… Frost & Sullivan Sales and Marketing East in Boston, Etail in […]
How graph theory relates to your links looking unnatural to Google
When I blogged earlier this month about some things Matt Cutts from Google had to say about linking, I mentioned something called “cliques” from graph theory. Let me elaborate on this further… I don’t want to bore you all with Graph Theory (although if you’re interested, you could read up on it in Wikipedia), so […]
