Do You Have To? No.
There are a lot of โsocial media expertsโ out there screaming that โYOU HAVE TO USE LINKBAIT!!! YOU HAVE TO SUBMIT TO SOCIAL MEDIA SITES!!!โ Sure there are definite advantages to doing these things… quick traffic, a few new links, etc butโฆ do you really have to? I am going to have to say that […]
Manage Your Reputation Before It Gets Out of Control!
With school teachers, employers, and even people you meet randomly in the bar “Googling” you, online reputation management has never been more important. All it takes is a couple uploaded drunken pictures to your MySpace or Facebook to have them rank for your name (provided you arenโt John Smith) and ruin your reputation to everyone […]
Two Steps Forward, One Step Back (or Is It the Other Way Around?)
Last night I went to a free screening at Sundance Cinemas for “Big Ideas for a Small Planet,” a new series on the Sundance Channel (and also available via iTunes). They treated us all to free popcorn and drinks, and they brought in some folks for a Q&A afterwards who were involved in sustainable interior […]
Keeping Clients After the Bulk of the On-Page SEO Work Is Finished
When working with a client, an SEO needs to show them what’s been accomplished. In the early stages this is easy, since there are normally a number of dramatic on-page optimizations. The client can see the results of your work through optimized HTML coding/copy/titles/descriptions etc. This is very easy to report on: a list of […]
A Brave New World Full of Robots (and I Donโt Mean Spiders)
I’ve always been intrigued by robots. The concept of a robot vacuuming your living room seems so enticing. Indeed, I own a Roomba vac and I love it! But these robots designed for the battlefield are enough to put the fear of God into any robot-loving geek: Our tax dollars at work. Scary as hell!
Write Like You Mean It
The best advice I can give anyone who has started – or is thinking about starting – a personal blog is to write about what you love. When you write about what you are passionate about, it will show through in your writing. The entire process of writing will be more enjoyable as well when […]
Making Twitter Friends
Wondering how to get new followers on twitter? @people โ Itโs just that simple. On twitter, just like any other social community, if you want to make friends you have to engage them. You need to speak to them to let them know you are there. Being online is not like hanging out in a […]
Optimize Your Time on Social Networks
If youโre like me, youโre an active member of many social communities. This is great if you donโt have a real life and you spend all your time on the computer. If you do like to get out occasionally, however, you will not be able to spend indefinite amounts of time equally across all networks […]
Sitemaps: What are they good for?
Sitemaps of the XML variety and the site maps of the HTML variety: two great tastes that taste great together! The XML sitemap is the one that you typically use an automated tool to generate (such as one of these) and to upload to your root directory. Humans never see this document and all it […]
