How to Write a Killer RFP (Request for Proposal) For Hiring An SEO Firm
This article was originally published under Search Engine Land. Over the years Iโve seen quite a few Requests for Proposal from companies seeking to buy SEO services. If your RFP is not written well, it hinders the SEO firmโs ability to understand and define your needs and to scope and price your project. This in […]
RSS adoption, what email vendors don’t offer, and what pushes a marketer to switch
For a summary and case study data on the state of RSS adoption, what other email vendors do or don’t offer, plus a round-up of the key issues that marketers need met in order to “switch, look here https://www.marketingsherpa.com/sample.cfm?contentID=2988 Here’s a key snippet: “A few track how many clicks the links sent through RSS get. […]
Writing for the Huffington Post and speaking at SMX West
No, I’m not talking about me. I’ve never written for the Huffington Post. I’m talking about my 16-year-old daughter, Chloe Spencer. Some of you may remember (and are perhaps also sick of! ๐ ) me bragging about Chloe’s Neopets SEO blogging success and the resulting media attention and her past speaking engagement at BlogHer ’07. […]
Is a blog a blog if the blogger doesnโt allow feedback?
I just had a peruse around the Huffington Post, and I have to say, I was disappointed by the lack of a search engine (which is just bad usability) and no ability to post comments or trackbacks. In my mind, a blog without comments is not a real blog. Real bloggers accept and encourage feedback; […]
State Newspaper Picks Up Teen Blogger Story
Earlier this year, I had talked about my daughter Chloe and her success with Google ads in this blog post entitled, “SEO is the new first job for teens; flipping burgers is so last century.” Well, her success story has made the local news and I am a very proud papa. She’s quoted in The […]
Hacker wants to teach me a lesson??
I’ve been battling a hacker on this blog for the past two weeks. Perhaps you noticed the pharma spam redirects that just wouldn’t go away, despite reinstalling WordPress, moving servers, switching to a default theme, removing all plugins, locking down the admin with HTTP authentication, changing ownership and permissions on all files, etc. etc. Just […]
Company names donโt always translate well to domain names
Be careful when converting your company name / brand name into an (available) domain name; it can have embarrassing repercussions. I was reminded of this fact recently when seeing an email in my inbox that was sent to multiple recipients, including myself. One of the recipients was someone at arsecommerce.com. This domain name may appear […]
