Interview with Googleโs Matt Cutts at Pubcon
I had the pleasure of sitting down with Matt Cutts, head of Google’s webspam team, for over a half hour last week at Pubcon. Stephan Spencer: I am with Matt Cutts here. I am Stephan Spencer, Founder and President of Netconcepts. Matt is Google engineer extraordinaire, head of the Webspam team at Google. Matt Cutts: […]
Vote for Your Favorite SEO Article!
I am very honored and humbled to see that two of my articles were nominated for a SEMMY (The Year’s Best Posts in Search Engine Marketing). In the category of SEO category for the 2008 SEMMY Awards, my article on Search Engine Land was nominated, “Sculpting Your PageRank for Maximum SEO Impact.” Also, in the […]
Think Youโre Successfully Flying Under Googleโs Radar? Think Again.
This article was originally published under Search Engine Land. Have you been trying to โfly under the radar,โ engaging in activities outside of Googleโs guidelines but subtly so as not to get caught? More and more SEOs are moving into this dangerous territory as the guidelines continue to broaden (prime examples of which being the […]
Deconstructing Google snippets
Most SEOs think the path to better snippets is writing a compelling, keyword-rich meta description tag. But that’s only part of it. Meta descriptions aren’t going to help your rankings, but it’s worthwhile spending time on them because they can — and often do — make their way into the snippet. But did you know […]
My Interview with Chris Alan, SEO Manager at Expedia.com
Late last year I had the pleasure of interviewing Chris Alan, a true SEO veteran and head of SEO over at Expedia.com. Chris was one of my fellow speakers at the AMA Hot Topic: Search Engine Marketing conferences I chaired in Seattle and Boston last Fall. Now this interview is finally available as a half […]
Social media optimization tips from Neil Patel
I had the pleasure of interviewing Neil Patel, leading practitionerร in social media optimization, recently by phone and by email. Social media optimization is the new art of wielding tools, strategies and influence for the purpose of gaining visiblity on social media networks and sites like Digg, del.icio.us, reddit, NewsVine, Netscape.com, MySpace and even Wikipedia. […]
Interview with Googleโs Vanessa Fox
I had the distinct pleasure of spending an hour on the phone with Vanessa Fox, Product Manager of Google Webmaster Central, interviewing her just over a week ago. Our discussions ran the gamut of SEO issues — redirects, duplicate content, AJAX, Flash, PageRank, and of course, the wealth of tools and reports that Google has […]
Spend 30 minutes with Google engineer Amanda Camp
Want to spend 30 minutes discussing SEO with Google software engineer Amanda Camp? Well now you can! Errr, to be more precise, you can spend 30 minutes listening to ME discuss SEO with Amanda. ๐ I just posted my interview with Amanda (33 minute MP3, 8 megs), so be sure to have a listen! See […]
Insight from search marketer Paul OโBrien of HP
Paul O’Brien is a brilliant search marketer from Hewlett-Packard. I had the pleasure of interviewing him a little while ago. (He has a new baby, btw, so be sure to congratulate him if you talk to him!)
