Who would you invest in?
I’d always put my money on companies that “get it” over ones that don’t. Companies that “get it” ride the Cluetrain. Google gets it, and did in the early years. It has already borne fruit. When Google IPO’d, the stock opened at $85 a share and now sells for around $180, down from its 52-week […]
SMA-NA search engine marketing association
SMA-NA is already a force to be reckoned with. Just out of the gates, its membership already represents over $65 million of paid search advertising buying power. I attended their inaugural meeting at Search Engine Strategies earlier this month and was really impressed with the caliber of the search marketers in attendance. From what I […]
Talkin โbout RSSโฆ on the Chris Pirillo Show
Want to listen to me rant and rave about the power of RSS as a content delivery channel for search marketers? That was a rhetorical question. Frankly, who wouldn’t! ๐ So now you get your chance, on my interview on the Chris Pirillo Show, which was just podcasted today. Chris interviewed me last week at […]
New eyetracking study: where Google searchers look and click
I found the eyetracking study from Enquiro and Did-It unveiled last week at Search Engine Strategies and covered in Search Day fascinating. The aggregate heat map shown on the right (larger version here) shows where participants focused their eyes (and their attention) the most. As you can see, the first listing not only drew the […]
Retailers and Catalogers: Sign up for this free webinar from Catalog Age on SEO
If you’re interested in practical, no B.S. advice on how to achieve higher rankings in the natural search results, this is the webinar for you: Wednesday, March 9 at 2pm Eastern / 11am Pacific. It’s brought to you by Catalog Age magazine. I’ll be the main presenter, with Joan Broughton, VP of Multichannel Programs/Online at […]
Become.com shopping search engine coming into its own
Become.com is a pretty cool little new shopping search engine, specializing in product reviews and other info for the research-oriented consumer. Its index is now up to 2.2 billion pages in size, all of it taken from shopping-related web sites in the US. It’s in public beta now, so give it a whirl. You’ll need […]
