Would you like to learn how to audit your website like an SEO pro so that you can find and fix damaging SEO problems? My name is Stephan Spencer and as a top SEO consultant, I’ve audited hundreds and hundreds of websites. Over and over again I’ve seen SEO mistakes that not only was the site owner completely unaware of but were also keeping the site from ranking in the top coveted positions in Google search. Let’s make sure that is not happening to you. This course will arm you with all the knowledge you need to SEO audit your own website so you can turn it into the traffic magnet your business deserves.
Discover the key tools you need for your SEO audit and how to interpret and act on the data these tools are showing you.
Find out about new and important ranking signals that you may be overlooking and how to assess if your site has run afoul of these critical SEO factors.
Learn how your site stacks up against your competitors and how to effectively use keywords to optimize your site with my unique keyword mapping process.
One of the “smartest cats in SEO”, Stephan Spencer is a sought after SEO expert, speaker and bestselling author. He is the co-author of The Art of SEO, author of Google Power Search, and co-author of Social eCommerce. Stephan’s SEO clients have included such retail giants as Zappos, Sony Store, Quiksilver, Best Buy Canada, Bed Bath & Beyond, and Chanel.
Stephan has spoken at countless hundreds of Internet marketing events, including SES, SMX, PubCon, Internet Retailer, and Shop.org, and has contributed articles to the Huffington Post, Multichannel Merchant, Practical Ecommerce, Search Engine Land, DM News and MarketingProfs, to name a few.
This program and the group coaching calls in particular have been invaluable. The thing that has struck me most was that I did not even know what I did not know about SEO. And the best concept I have learned so far is the “3 second rule” for understanding value prop/next steps on web site. Simple but powerful.
Stephan and his team have broken SEO down in practical and easy to follow course modules (of which I have completed the first two so far). Bringing in examples of other thought leaders in SEO and other case studies is a powerful way to reinforce some of the concepts being taught in the courses. Helps me to learn and also helps me to sell some of these SEO ideas to others on my team.
I am glad that group coaching calls have now been uploaded to membership site. There was so much excellent content covered in those calls that I could not make notes fast enough. Now I can refer back to the recordings. The website reviews (of participants) that Stephan conducted during both group coaching calls were really insightful. In the most recent call, Stephan invited the participants on the call to brainstorm content marketing solutions for each others’ sites. That really drove the engagement of participants and led to some very creative ideas. I learned a lot by thinking about other company websites and their approach to content marketing.
There are a lot of people who claim to do SEO. It is clear to me that Stephan is a leading authority in the field and his clients are lucky to have him on their team.