Creating a Buzz-worthy Blog Contest in 7 Easy Steps
One way to bait for links is a blog contest. If you do the contest right, even the most un-sexy of products (like stationery) can become sexy, creating a buzz that can drive a torrent of search traffic to your virtual doorstep. Consider for example the contest we (Netconcepts) dreamed up for the overnight printer […]
SEO Report Card: BabyGiftIdea.com
This article was originally published under Practical Ecommerce. For this month, I am reviewing BabyGiftIdea.com, at co-owner Pat Lawsโ request. Pat and her husband bought the business from the original owner in May 2008. The site has been online for about nine years, so it definitely has some history and credibility in the eyes of […]
Who Is Stephan Spencer: Web Marketer
Hi, I’m Stephan Spencer. Here’s a little treatise on me. First off, I’m the President & CEO of Netconcepts, a natural search marketing firm with offices in Madison Wisconsin, Auckland New Zealand, and Beijing in China. In addition to SEO consulting, we have a search engine optimization (SEO) technology platform that helps online retailers optimize […]
Essential Tools for SEO
This articleย was originally published under Multi-Channel Merchant. If the extent of your search engine optimization toolkit is the Google search box, with which you periodically check your search rankings, you’re in real trouble. An SEO practitioner is only as good as his or her tools. Before you spend another dime blindly trying to increase search […]
