My 30 minute WordPress SEO Training Video
If I had the time I’d prepare a professionally produced training video on search engine optimizing your WordPress blog/site, but I don’t, so instead I’ll just direct you to the video that John Pozadzides recorded of my 30 minute long presentation at WordCamp San Francisco from several months ago here, or simply watch the embedded […]
Tools of the SEO Trade
This article was originally published under Search Engine Land. In SEO, success is as much about your toolkit as it is about your skillset. Without great tools at your disposal, your ability to get the job done is really hampered. At SMX East this month I presented some of my favorite tools on the โTools, […]
My SEO Session at Startonomics: Watch the Video
I spoke today at the Startonomics conference on the topic of SEO. I only had a half hour to speak, so I had to cram a lot of critical info into a small amount of time. Here’s the video of my session: Some folks came up afterwards to ask for clarification on several of the […]
Should You Follow Googleโs New Recommendations on Dynamic URLs? Probably Not
You may have already seen my article on Search Engine Land “Making Sense of Googleโs New Dynamic URL Recommendations“, but if you haven’t, I’ll recap some key points about Google’s new recommendations on dynamic URLs and URL rewriting and why I don’t advise you follow these recommendations. As much as I’d love to believe that […]
Making Sense Of Googleโs New Dynamic URL Recommendations
This article was originally published under Search Engine Land. Googleโs recent blog post recommending that webmasters avoid rewriting dynamic URLs caused a minor furor in the search marketing industry. Reactions ranged from nervous fears that sites with rewritten URLs should suddenly reverse out their extensive work, all the way to amazement and even anger that […]
Cross-selling strategies
This articleย was originally published under Multi-Channel Merchant. Whether the product is fast food, weddings, cars or peanut butter, cross-selling can increase profits and lift natural search traffic. Cross-selling, a sales technique used to inform a customer of an item related to the product in focus, is best defined by the printer purchase: Big box stores […]
