Stephan Spencer's Scatterings

The Scattered Wisdom of a scientist turned web marketing virtuoso

March 2010
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Manage Your Reputation Before It Gets Out of Control!

With school teachers, employers, and even people you meet randomly in the bar "Googling" you, online reputation management has never been more important. All it takes is a couple uploaded drunken pictures to your MySpace or Facebook to have them rank f… more »
Posted by Stephan Spencer on 03/28/2008 | Permalink

Comments (0)| Comments RSS | Filed under: Branding ego searches, googling, personal branding, reputation management            

Company names don't always translate well to domain names

Be careful when converting your company name / brand name into an (available) domain name; it can have embarrassing repercussions. I was reminded of this fact recently when seeing an email in my inbox that was sent to multiple recipients, including my… more »
Posted by Stephan Spencer on 02/01/2008 | Permalink

Comments (9)| Comments RSS | Filed under: Search Engines, Web Marketing, Branding, Online PR branding faux-pas, domain names, reputation management            

Manage Your Reputation the Do-It-Yourself Way

Reputation monitoring and management have become hot topics and will only continue to grow. These are becoming important areas for all businesses, large and small, to focus on as more and more people turn to the Web to communicate through blogs, their ow… more »
Posted by Stephan Spencer on 11/14/2007 | Permalink

Comments (0)| Comments RSS | Filed under: Branding, Online Retail managing online reputations, reputation management