Stephan Spencer's Scatterings

The Scattered Wisdom of a scientist turned web marketing virtuoso

March 2010
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Wikipedia changes the game, but the game isn't over

I blogged last month about Wikipedia and SEO. There are a number of considerations when making edits, creating entries, and passing the "Notability" test -- practices to avoid so you don't run afoul of their guidelines and so on. Well folks, the game… more »
Posted by Stephan Spencer on 01/23/2007 | Permalink

Comments (4)| Comments RSS | Filed under: Search Engines, Wikis link building, link gain, link juice, nofollow, pagerank, search engine spam, seo, wikipedia            

See who's cutting off link flow (e.g. PageRank) using nofollow

Matt Cutts from Google last week posted a handy tip on his new blog about how, in Firefox, to emphasize links that have the rel=nofollow attribute, which negates the vote that the web page is making by linking. Sometimes people will say they have got… more »
Posted by Stephan Spencer on 08/31/2005 | Permalink

Comments (1)| Comments RSS | Filed under: Search Engines, Web Design css, firefox, google, link flow, link gain, matt cutts, nofollow, nofollow attribute, pagerank            

Buying link ads - the ethical debate rages

I just read Phil Ringnalda's blog post accusing publishing house O'Reilly of being a search engine spammer, along with all the ensuing comments (many of them critical of Phil's position). Wow, does Phil need to get off his high horse: How horribly low h… more »
Posted by Stephan Spencer on 08/29/2005 | Permalink

Comments (1)| Comments RSS | Filed under: Search Engines ethics, link ad, link ads, link spam, nofollow, oreilly, phil ringnald, text link ads, text link advertising            

Buying links - Google's perspective

Following on from yesterday's post on link buying and how it's a legitimate practice in many circumstances... I found a blog comment posted just a few days ago by Google engineer Matt Cutts (yes, I've been blogging a lot about him lately... honestly,… more »
Posted by Stephan Spencer on 08/29/2005 | Permalink

Comments (5)| Comments RSS | Filed under: Search Engines google, link buying, matt cutts, nofollow, oreilly, oreilly network, pagerank, selling link ads, text links