Stephan Spencer's Scatterings

The Scattered Wisdom of a scientist turned web marketing virtuoso

March 2010
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It's the comments, stupid!

Ok, I admit it. I haven't been walking my own talk. I say how important it is to comment on others' blogs, that a blogger should spend as much time commenting on others' blogs as posting on their own blog. You might have read my (hopefully compelling) ca… more »
Posted by Stephan Spencer on 11/26/2006 | Permalink

Comments (22)| Comments RSS | Filed under: Community, Blogging blog comments, blogging best practices, blogosphere, comment spam            

New way to follow and join Internet conversations

Now here's another great little service I've recently discovered. Say you've just released a news story, blog post, product page or any other web page, hopefully people all over the Internet are talking about it. And you'd like to keep track of all t… more »
Posted by Stephan Spencer on 03/15/2006 | Permalink

Comments (1)| Comments RSS | Filed under: Search Engines, Community, Blogging, Online PR blogosphere, online conversations            

State of the Blogosphere in 5 parts

Well, it’s been six months since his last State of the Blogosphere address, but Technorati’s Dave Sifry has been busy tracking and mapping the latest trends, comprehensive results for which are to be found in his latest five-part blog post series.… more »
Posted by Stephan Spencer on 09/22/2005 | Permalink

Comments (2)| Comments RSS | Filed under: Blogging blog growth, blogosphere, dave sifry, long tail, spam, technorati, trends, weblogs            

What happened when etailers dove into blogs, podcasts, and RSS

I'm finally getting a chance to blog my panel session which took place last week in Las Vegas at the Shop.org conference. The session was titled "Alternative Marketing: What Happened When Etailers Dove into Blogs, Podcasting, and RSS" Moderator: (… more »
Posted by Stephan Spencer on 09/20/2005 | Permalink

Comments (0)| Comments RSS | Filed under: Blogging, Podcasting, RSS Marketing blogosphere, blogs, corporate blogging, ehobbies, ice.com, link text, pinny gniwisch, pr blogs, rss, seth greenberg, shop.org, steve spangler            

Optimal blog posting frequency

My friend and colleague Toby Bloomberg of Diva Marketing Blog posed an interesting question to me and a small group of other bloggers whom I hold in high regard (Tris Hussey, Paul Chaney, Wayne Hurlbert, Yvonne DiVita, and Dana VanDen Heuvel). Her questi… more »
Posted by Stephan Spencer on 04/26/2005 | Permalink

Comments (17)| Comments RSS | Filed under: Blogging blogosphere, podcast, posting, rss, scheduling posts            

Getting noticed in the blogosphere part 2

As a follow-on to yesterday's post about getting your blog noticed by influentials, i.e. A-List bloggers, I thought I would describe a scenario just recently presented to me. I have been asked by analyst Shar VanBoskirk of Forrester Research if I woul… more »
Posted by Stephan Spencer on 04/22/2005 | Permalink

Comments (2)| Comments RSS | Filed under: Blogging, Online PR a-list bloggers, blogosphere, forrester research, marketing blogs            

PR in the blogosphere

Public relations in the blogosphere seems to operate under a new set of rules than traditional PR. With traditional PR you hire a PR firm that has relationships with various journalists and media. With the new PR, you start your own blog (assuming of cou… more »
Posted by Stephan Spencer on 04/21/2005 | Permalink

Comments (5)| Comments RSS | Filed under: Blogging, Online PR blogosphere, journalists, pr, public relations, scoble