Stephan Spencer's Scatterings

The Scattered Wisdom of a scientist turned web marketing virtuoso

August 2008
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Blog SEO Tip #3: Tagging

A tag cloud and tag pages are a blogger's secret weapon. I can't believe how few bloggers do this. I'm not talking about Technorati tags, although those are useful too. I'm talking about using a plugin like Ultimate Tag Warrior, which is exactly the plug-in I installed to create tag pages like this one.

So now, if I want to target a new search term in the search engines, I just start tagging some posts with that search term and, presto!, I've got text links everywhere pointing to this new tag page (notice I've put a tag cloud globally at the bottom of every page so such links are ubiquitous throughout my blog). And of course I made sure the tag name is mentioned at the beginning of the title tag and in the body copy! I'm going to further optimize the tag pages by adding some keyword-rich intro copy to each tag page, but I haven't gotten to that yet.

Posted by Stephan Spencer on 01/16/2006 | Permalink

Comments (3)| Comments RSS | Filed under: Search Engines, Blogging blog optimization, search_engine_marketing, seo            

1 comment, 2 pingbacks

  1. This looks like a spamming technique to me - it's ugly and clumsy. We've seen many sites in the past simply stick a list of keywords at the end of the page to try to trick the search engines, but it's not really content.

    It does seem to be working for you, but I can't imagine using something like this on a client's blog without it undermining the sense of legtimacy in the minds of the readers.

    Comment by Laura Deerfield [Visitor] Email · http://zen-sem.blogspot.com/ — 02/09/06 @ 10:12


  2. [...] I’ve blogged before about the SEO benefits of tagging blog posts. For those bloggers using WordPress, I recommend the Ultimate Tag Warrior plugin to accomplish this. [...]

    Pingback by Tagging WordPress Pages with Ultimate Tag Warrior : Natural Search Blog [Visitor] — 12/13/06 @ 21:35


  3. [...] If you’re running WordPress and you care about SEO, then you’re probably running the Ultimate Tag Warrior plugin too. If you don’t know what I’m talking about, then read my blog SEO tip on tagging. [...]

    Pingback by Getting 404 errors on Ultimate Tag Warrior? : Natural Search Blog [Visitor] — 01/20/07 @ 15:39


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