Email Marketing 101 and 201 – in podcasts and PowerPoints
Earlier this year I spoke at the Professional Association of Innkeepers International conference. Here are two of the sessions I did, both of which on email marketing:
Email Marketing Fundamentals: PowerPoint (1.4 MB) & Audio (66 minutes, 32 MB)
Advanced Email Marketing: PowerPoint (4 MB) & Audio (62 minutes, 30 MB)
These presentations were targeted to small business owners (owners of Bed & Breakfasts) with a low to moderate level of sophistication in Internet Marketing. Nonetheless, hopefully you will glean some useful tidbits regardless!
Enjoy!
[...] the small business owner might want to have a look at. Stephan Spencer has posted a couple recent presentations on e-mail marketing which he gave to the Professional Association of Innkeepers International conference. His [...]