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		<title>An SEO &#38; Web Marketing Blog: Scatterings - Latest comments on Ferrit, RIP</title>
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			<title>onesource [Visitor] in response to: Ferrit, RIP</title>
			<pubDate>Fri, 08 May 2009 21:03:59 +0000</pubDate>
			<dc:creator>onesource [Visitor]</dc:creator>
			<guid isPermaLink="false">c826533@http://www.stephanspencer.com/</guid>
			<description>This kind of sad.  Good info, hopefully the economy will come back</description>
			<content:encoded><![CDATA[This kind of sad.  Good info, hopefully the economy will come back]]></content:encoded>
			<link>http://www.stephanspencer.com/ecommerce/ferrit-rip#c826533</link>
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			<title>Russian Bride [Visitor] in response to: Ferrit, RIP</title>
			<pubDate>Fri, 17 Apr 2009 11:03:31 +0000</pubDate>
			<dc:creator>Russian Bride [Visitor]</dc:creator>
			<guid isPermaLink="false">c826491@http://www.stephanspencer.com/</guid>
			<description>Of course, Ferrit can not be compared with TheFind and others. It is our life and there is nothing to do with it. Yes, it is a pity but I agree with Kenneth that some goes up and some goes down but let's hope for the best.</description>
			<content:encoded><![CDATA[Of course, Ferrit can not be compared with TheFind and others. It is our life and there is nothing to do with it. Yes, it is a pity but I agree with Kenneth that some goes up and some goes down but let's hope for the best.]]></content:encoded>
			<link>http://www.stephanspencer.com/ecommerce/ferrit-rip#c826491</link>
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			<title>kenneth sena [Visitor] in response to: Ferrit, RIP</title>
			<pubDate>Fri, 03 Apr 2009 00:46:17 +0000</pubDate>
			<dc:creator>kenneth sena [Visitor]</dc:creator>
			<guid isPermaLink="false">c826475@http://www.stephanspencer.com/</guid>
			<description>sad to hear for what happened to ferrit but that is business. some goes up, some goes down. we just have to be keen in finding another SEO</description>
			<content:encoded><![CDATA[sad to hear for what happened to ferrit but that is business. some goes up, some goes down. we just have to be keen in finding another SEO]]></content:encoded>
			<link>http://www.stephanspencer.com/ecommerce/ferrit-rip#c826475</link>
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			<title>SEO AU [Visitor] in response to: Ferrit, RIP</title>
			<pubDate>Sun, 22 Feb 2009 07:49:13 +0000</pubDate>
			<dc:creator>SEO AU [Visitor]</dc:creator>
			<guid isPermaLink="false">c826433@http://www.stephanspencer.com/</guid>
			<description>It is sad to see such a firm go under, if only they had implemented the right SEO and PPC strategy.</description>
			<content:encoded><![CDATA[It is sad to see such a firm go under, if only they had implemented the right SEO and PPC strategy.]]></content:encoded>
			<link>http://www.stephanspencer.com/ecommerce/ferrit-rip#c826433</link>
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			<title>Siva [Visitor] in response to: Ferrit, RIP</title>
			<pubDate>Wed, 04 Feb 2009 17:16:54 +0000</pubDate>
			<dc:creator>Siva [Visitor]</dc:creator>
			<guid isPermaLink="false">c826405@http://www.stephanspencer.com/</guid>
			<description>Thank you for including TheFind in your post but we rightly are not comparison shopping site trying to make a chasm crossing. Your comments though on crossing the chasm from interesting to a few people to relevant to many are absolutely right on for any startup venture including us. I agree that it is really important to build a loyal audience for what you offer and not just focus on brand recognition.&lt;br /&gt;
&lt;br /&gt;
It's worth recalling that Shopzilla/Bizrate did cross the chasm in the business sense that they became profitable and were then acquired by a large media company (Scripps) for a significant amount. The comparison shopping concept was attractive in the recent past, when companies like Shopzilla, Shopping.com grew to become category leaders. That concept is now extremely mature and has many incumbent players but faces stagnant growth in Internet terms. &lt;br /&gt;
&lt;br /&gt;
TheFind is taking a comprehensive approach and not repeating a comparison shopping model.  TheFind is unlike a comparison shopping site in that we do not require product feeds, do not have a pay to play CPC model, do not focus on building arbitrage traffic via SEM. &lt;br /&gt;
&lt;br /&gt;
TheFind is built from the ground-up as a search engine similar to Web search engines but with different algorithms specifically for the vertical shopping category. Our goal in developing the technology is to provide the consumer with a rich experience of finding every product from every store as well as all other germane information to find exactly what they want to buy. Today for the US market, we cover 500,000 e-commerce sites and index over 300,000,000 products - a typical comparison engine would have 10 to 15 million products from 3,000 to 5,000 merchants. &lt;br /&gt;
&lt;br /&gt;
What we do is technically complex but has enormous value in enabling a better consumer experience for online shopping. This is what we hope will build us a loyal consumer following. &lt;br /&gt;
&lt;br /&gt;
We are not focussed on sock puppets and clever TV ads just yet :) &lt;br /&gt;
&lt;br /&gt;
Cheers&lt;br /&gt;
Siva</description>
			<content:encoded><![CDATA[Thank you for including TheFind in your post but we rightly are not comparison shopping site trying to make a chasm crossing. Your comments though on crossing the chasm from interesting to a few people to relevant to many are absolutely right on for any startup venture including us. I agree that it is really important to build a loyal audience for what you offer and not just focus on brand recognition.<br />
<br />
It's worth recalling that Shopzilla/Bizrate did cross the chasm in the business sense that they became profitable and were then acquired by a large media company (Scripps) for a significant amount. The comparison shopping concept was attractive in the recent past, when companies like Shopzilla, Shopping.com grew to become category leaders. That concept is now extremely mature and has many incumbent players but faces stagnant growth in Internet terms. <br />
<br />
TheFind is taking a comprehensive approach and not repeating a comparison shopping model.  TheFind is unlike a comparison shopping site in that we do not require product feeds, do not have a pay to play CPC model, do not focus on building arbitrage traffic via SEM. <br />
<br />
TheFind is built from the ground-up as a search engine similar to Web search engines but with different algorithms specifically for the vertical shopping category. Our goal in developing the technology is to provide the consumer with a rich experience of finding every product from every store as well as all other germane information to find exactly what they want to buy. Today for the US market, we cover 500,000 e-commerce sites and index over 300,000,000 products - a typical comparison engine would have 10 to 15 million products from 3,000 to 5,000 merchants. <br />
<br />
What we do is technically complex but has enormous value in enabling a better consumer experience for online shopping. This is what we hope will build us a loyal consumer following. <br />
<br />
We are not focussed on sock puppets and clever TV ads just yet :) <br />
<br />
Cheers<br />
Siva]]></content:encoded>
			<link>http://www.stephanspencer.com/ecommerce/ferrit-rip#c826405</link>
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			<title>Devy [Visitor] in response to: Ferrit, RIP</title>
			<pubDate>Sat, 31 Jan 2009 08:57:39 +0000</pubDate>
			<dc:creator>Devy [Visitor]</dc:creator>
			<guid isPermaLink="false">c826394@http://www.stephanspencer.com/</guid>
			<description>There is no comparison between ferrit and thefind.com or shopzilla.com. The size of the markets in new zealand and united states is vastly different, so you cannot compare these businesses.</description>
			<content:encoded><![CDATA[There is no comparison between ferrit and thefind.com or shopzilla.com. The size of the markets in new zealand and united states is vastly different, so you cannot compare these businesses.]]></content:encoded>
			<link>http://www.stephanspencer.com/ecommerce/ferrit-rip#c826394</link>
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