SEO Report Card: SimpleFamilyLiving.com a “Train Wreck”
This article was originally published under Practical Ecommerce. This month’s “SEO Report Card” victim, er, volunteer, SimpleFamilyLiving.com, is quite simply, an SEO train wreck. The mission of the online business (to provide eco-friendly products that reduce landfill waste) is laudable, but its execution is seriously flawed. Putting aside the fact that our “Conversion Review” columnist […]
Website Critique: KayakProShop.com
This article was originally published under Multi-Channel Merchant. KayakProShop.com sells everything you need to enjoy kayaking, from paddles and boats to apparel and fishing gear. Critiquers Amy Africa, president of Web consultancy Eight by Eight, and Stephan Spencer, founder/president of SEO agency Netconcepts, gave KayakProShop.com a thorough review. Africa looked at content and functionality, and Spencer […]
